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Who We Are

Who We Are

Community over credit score.
Relationships over revenue.
People over profit.

Rivertown Credit Union proudly serves the financial needs of the local community. We value our relationships with our members and provide unconditional, understanding, local service.

We believe that combining both friendly employees and intelligent technology puts us in a position to provide that awesome service. And we meet financial needs through great rates and simple, effective financial products.

Everyone’s got financial goals. We’d love to hear about yours. We might have some ideas and services that could help you achieve them.

We’re a local credit union.

And we’re proud to be involved in our community.


Rivertown is committed to our community and the future of our youth. One of the ways we show this is by offering financial support to students interested in carrying on their learning through a college, university or trade school education. See below for details on how you can get an extra $1,000 to put towards your education!

Interested? Here’s what we’ll need:

  • A completed pdfScholarship Application 
  • Two current (not past 60 days) letters of recommendation from teachers, guidance counselors, employers or school administrators; letters from family will not be accepted
  • Acceptance letter from an accredited college, university or trade school that the applicant is attending
  • A typed, double-spaced essay (500 words or less) letting us know how this scholarship will help you achieve your goals

Who can apply?

  • Anyone enrolled in college, university or trade school
  • A person meeting the above requirements that hasn’t won previously

Other Info:

  • Applications for 2025 must be received no sooner than January 1, 2025, and no later than April 1, 2025, by the close of business (5:00pm). Applicants will be notified no later than April 15, 2025.
  • Scholarship recipients will be selected without regard to age, disability, gender, marital status, national origin, race, religion, sexual orientation or veteran status.
  • Employees or volunteers of Rivertown Credit Union or members of their immediate families are not eligible to receive a scholarship.
  • Applications not accompanied by the required documents will be considered incomplete. Incomplete applications will not be considered.
  • By applying, applicants agree they will be photographed at the credit union for use in Rivertown Credit Union marketing.
  • Funds will be paid directly to the college, university or trade school. The recipient agrees to provide Rivertown Credit Union the necessary information. If the recipient does not enroll during the semester for which the scholarship is provided, the scholarship will be forfeited. Recipient is responsible for any tax responsibilities.
  • The scholarship selection committee will consist of the Regional Manager and the Marketing team. All decisions by the selection committee shall be final.

You can submit your completed application by dropping it off at any of our branches:

  • Wyoming Branch:
    211 36th Street SW, Wyoming, MI 49548
  • Grandville Branch:
    3121 Macatawa Drive SW, Grandville, MI 49418 *drive-thru or appointment only

Grow the Love

At Rivertown Credit Union it’s our mission to be more than just a financial institution. To be a source of support and development for our communities and the people who are part of them. And that’s why we’re Growing the Love!

Growing the Love means spreading good will in our communities with random acts of kindness and community engagement. If you’ve received one of our Grow the Love cards, then chances are you’ve already experienced a little bit of what Growing the Love can do - be it a free meal, a tank of gas, or any other gesture to lighten your load and brighten your day.

We invite you to keep the chain moving, and Grow the Love in your community however you see fit. Did you Grow the Love today? If so, we'd love to hear all about it! Share your story on our Facebook by clicking on the link below!

Come party with us! 

We're throwing the party of the year and YOU'RE invited! 

Come and join us on Saturday, June 22, 2024, at Godwin Heights High School in Wyoming for an unforgettable day of FREE family fun as we celebrate the remarkable communities we proudly serve! Get ready to be a part of history as we host our very first (of many to come) Rivertown Credit Union Block Party event! Enjoy inflatable obstacle courses, face painting, free food and drinks, music, and many other activities - all brought to you by Rivertown Credit Union and our esteemed local business partners. This is an event for everyone, so mark your calendars and spread the word - we can't wait to share this exciting day with you!

Follow our event on Facebook for more info!

Allegan Credit Union
Ignite Credit Union


Rivertown has joined the Ignite Credit Union Family!

Now we can offer even more great services to our members!

An overwhelming majority of our members voted in favor of a merger with Allegan Credit Union, a division of Ignite Credit Union. This merger is unique in that Rivertown and Allegan will continue to operate with their individual brands that members have grown to know and trust.

Credit Union FAQs

What’s a credit union?
A credit union is a cooperative, not-for-profit financial institution organized to promote thrift and provide credit to members. It’s member-owned and controlled through a board of directors elected by the membership. The board serves on a volunteer basis and may hire a management team to run the credit union. The board also establishes and revises policy, sets dividend and loan rates, and directs certain operations. The result: members are provided with a safe, convenient place to save and borrow at reasonable rates at an institution which exists to benefit them, not to make a profit.
Who owns a credit union?
Most financial institutions are owned by stockholders, who own a part of the institution and intend on making money from their investment. That’s not how credit unions roll. Rather, each credit union member owns one “share” of the organization. The user of credit union services is also an owner, and is even entitled to vote on important issues, such as the election of member representatives to serve on the board of directors.
How did credit unions start?
The first credit union cooperatives started in Germany over a century ago. Today, credit unions are found everywhere in the world. The credit union movement started in this country in Manchester, New Hampshire. There, the St. Mary’s Cooperative Credit Association, a church-affiliated credit union, opened its doors in 1909. Today, one in every three Americans is a credit union member.
What is the purpose of a credit union?
The primary purpose in furthering their goal of service is to encourage members to save money. Another purpose is to offer loans to members. In fact, credit unions have traditionally made loans to people of ordinary means. Credit unions can charge lower rates for loans (as well as pay higher dividends on savings) because they’re not-for-profit cooperatives. Rather than paying profits to stockholders, credit unions return earnings to members in the form of dividends or improved services.
Are savings deposits insured?
Yes. All savings accounts are insured up to $250,000 by the NCUA, the National Credit Union Administration, an agency of the federal government.
Who can join a credit union?
Typically a credit union exists to serve a specific group of people, such as people who live in a specific geographic location, a group of employees or the members of a professional or religious group. This is called a “field of membership.” The field of membership may include where they live, where they work, or their membership in a social or economic group. We serve the entire state of Michigan.
I live outside of Kent County – can I become a member?

Great news! Now anyone who lives, works, worships, or attends school in the state of Michigan can become a member of Rivertown Credit Union!

As of January 1, 2023, we became a State Charted Credit Union, which allows us to serve the entire state of Michigan! This conversion will open many new doors for Rivertown Credit Union and its member base, as it allows us the ability to offer our great rates and fantastic service to a much wider population.

Our members will experience very few changes with this conversion. There will be no changes to account numbers or Rivertown Credit Union’s routing number. Your deposits will also continue to be federally insured up to at least $250,000 by the National Credit Union Administration.

Not a member yet?

Join today for serious benefits like no application costs or closing fees on home loans, plus so much more!